PR vs. Marketing: What is the Difference?
In Nigeria, PR and marketing are often confused, and understandably so, because their aims, objectives, and strategies are closely related […]
PR
The Role of Digital Media in PR in Nigeria Today
PR in Nigeria has been transformed by digital media, offering brands new ways to connect with audiences. With over 100
Euphorique PR Named “PR Agency of the Year” at the 2025 Africa Choice Awards
We are so excited to announce that Euphorique PR been named PR Agency of the Year at the prestigious Africa Choice
Why PR is Critical for Startups in Lagos
Lagos, Nigeria, is unarguably one of the cities with the most competition when it comes to talking about economics and
Client News: #Ride4Autism 2025 – Over 200 Cyclists Join Shades of Life Foundation to Champion Autism Awareness, Education & Inclusion in Nigeria
In the early hours of April 5th, as dawn broke over Lagos, more than 200 cyclists came together with a
PR & Personal Branding: Lessons from Iconic Women in Business
PR and personal branding are powerful tools that can shape a business’s success. Nigerian brands looking to establish credibility, authority,
5 Personal Branding Mistakes to Avoid in PR
What comes to mind when people hear your brand name? Trustworthy? Innovative? Or just another brand in the crowd? Your
How PR in Nigeria Can Help You in Every Stage of Business
PR in Nigeria is not just for big brands—it’s a powerful tool that can support your business from the moment
PR & Storytelling: Dos & Don’ts for Personal Branding in 2025
Think about the last time you truly connected with someone’s brand—was it because of their credentials, or was it the
PR in Nigeria: 3 Creative Ways to Share Your Wins
Many professionals and business owners in Nigeria achieve incredible milestones but struggle with sharing them effectively. Some fear coming off