Banky W is the founder of Empire Mates Entertainment, which is recognized as one of Nigeria’s most popular and successful record labels.

During its operations, Euphorique was commissioned to deliver personal Public Relations services to each artist on the label (Banky W, Niyola, DJ Xclusive, Shaydee).

We secured prominent coverage across music blogs, magazines, online platforms, and traditional media. Our team crafted compelling press releases, pitched stories to relevant media outlets, and secured features that spotlighted their music and narrative.

We also developed and implemented a customized social media strategy to engage their fan base, build anticipation for releases, and establish a genuine connection with their audience.