Nello is an integrative healthcare platform that serves as an online medical assistant, partnering with various players in the health sector to provide personalised healthcare services to customers.

Euphorique was commissioned to develop a PR, Digital Marketing and Offline Marketing strategy to raise awareness about the platform amongst its target audiences. To this end, we accomplished the following:

• Primary market research strategy formulation
• Secondary market research execution
• Brand positioning
• Digital marketing strategy formulation
• Public Relations strategy formulation

These services equipped the client with a tailored strategy, crucial for a successful launch.