Every year, 125,000 Nigerians are diagnosed with cancer, and over 60% are recorded in deaths per annum.
Africa’s First Digital Cancer Clinic, Oncopadi, quickly connects cancer patients to life saving resources – cancer specialists, hospitals and coping resources.
We were commissioned to create and execute a content marketing strategy for the launch of the app.
In the aftermath of services rendered, there was widespread awareness amongst the client’s niche audience, resulting in a record number of sign ups from patients, oncologists, and other stakeholders.