Client News: Idia Project Empowers Women in Lagos via Skills Acquisition Program
The Idia Project, in partnership with the Pink Food Bank Foundation, recently concluded a life-changing Women’s Empowerment Programme in Ajegunle, […]
PR
How Social Listening Can Improve Your Marketing Campaigns: A Guide from a Leading PR Agency in Lagos
For brands in Nigeria, social listening can be a game-changer, providing valuable insights that go beyond traditional analytics. Here’s how
Top Crisis Management Tips for Reputation Management: A Guide for Brands and PR in Lagos, Nigeria
In today’s business world, crises can arise unexpectedly, threatening to tarnish a brand’s reputation. For brands navigating PR in Lagos,
Gen-Z Social Media Strategies to Spice Up Your PR in Nigeria
When doing PR in Nigeria, staying relevant and engaging with your audience requires a fresh approach, especially when connecting with
PR in Nigeria: How to Develop an Effective Strategy for Your E-Commerce Business
With so many online stores popping up daily, how do you make sure your e-commerce business stands out in Nigeria?
Why You Need a PR Strategy for Your Next Brand Event
Planning a brand event is exciting—but without a well-thought-out PR strategy, it’s like throwing a party and forgetting to send
How to Get Your Business Ready for PR in Nigeria
For brands based in Nigeria, building a strong public relations (PR) presence is essential for growing visibility and connecting with
Leveraging Social Media for Thought Leadership for PR in Nigeria
What sets industry leaders apart from the rest? Often, it’s not just expertise, but the ability to share it effectively—and
PR in Nigeria: 5 PR Ideas to try during the Holiday Season
The holiday season offers an incredible opportunity for brands to connect with their audience, boost visibility, and drive sales. If
The Impact of PR on Customer Trust in Nigeria
Imagine a customer choosing between two brands. One has a stellar reputation and engages openly with its audience. The other?